Expanded Change Management Strategies In Organizations: Key Approaches and Best Practices
Keywords:
change management, organizational change, leadership, communication, technology in change, kotters model, lewins model, adaptabilityAbstract
This paper provides a comprehensive examination of change management strategies, focusing on approaches that facilitate smoother transitions in organizational environments. With evolving challenges in global markets, organizational change has become integral to business survival and competitiveness. This paper explores popular and effective change management models, such as Kotter’s 8 -Step Process and Lewin's Change Management Model, discusses the role of leadership, communication, and technology in managing organizational change effectively.